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The J.M. Smucker Company And FLW Outdoors Expand Partnership
By djkimmel on Nov 3, 2010 | In FLW Outdoors
FLW Outdoors News
Sponsorship to highlight Folgers, Dunkin Donuts Retail Coffee, Jif, Crisco, Smucker’s
MINNEAPOLIS (Nov. 2, 2010) – FLW Outdoors and The J.M. Smucker Company announced they have extended their long-standing partnership. The alliance not only underscores the importance of non-endemic sponsors to tournament fishing, but also illustrates the growth of fishing and outdoors enthusiasts as a significant segment of the marketplace. Folgers®, Dunkin Donuts® Retail Coffee, Jif®, Crisco® and Smucker’s® will be the brands highlighted. Terms of the agreement were not disclosed.
