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FOR
IMMEDIATE RELEASE Date:
July 29, 2004 Contact:
Steve Roth
402-437-6400, steveroth@sramarketing.com, jeffp@sramarketing.com Ranger ® Boats Plans Its Biggest New
Model Introduction Ever at FLW Championship FLIPPIN, AR — “A whole new era of boat
design, performance, and innovation,” That’s the description Ranger ® Boats
officials have given to an all-new series of boats that will be unveiled to
the public on Friday, August 13, 2004, at the FLW Tour Championship, Boat and
Outdoor show in Birmingham, Ala. According to
Ranger President, Randy Hopper, “We’ve been working on the research, testing,
and development of this series for some time. Not only do these new rigs
feature a distinctive high performance look and feel, they’re also engineered
to continually raise the bar on product performance and owner satisfaction.
Numerous technological innovations and breakthrough design standards dominate
the interior layout while the running surface, itself, is created for strong
top end delivery, responsive handling, and an extremely smooth, dry ride.
Combined with a no-stone-unturned roster of best-in-class features, this is a
major step forward for anglers and is just one more example of the legacy of
leadership that has always marked the Ranger name.” The dramatic
unveiling of the all-new series will take place just prior to the 5:00 p.m.
Friday weigh-in at the FLW Tour Championship being held at the
Birmingham-Jefferson Convention Complex. The official product launch will be
part of a live web cast available by logging on to http://www.rangerboats.com/ or http://www.flwoutdoors.com/. Ranger
representatives will conduct walkthroughs of the new designs that will be on
display at the Boat and Outdoor show following the unveiling. A special
introduction of the new designs will also be a part of the FLW Outdoors
television show that will air on the Outdoor Life Network Sunday, August 15,
beginning at 1 p.m. EDT. “The overwhelming
popularity and availability of new technology on the internet is allowing us
even greater opportunities to share the latest information about Ranger
Boats. The live web casts, televised programming, and other media forums make
it possible for everyone to have a front row seat and be the first to see our
latest rigs,” Hopper said. “With all of it captured in such a dynamic,
detailed, and multi-dimensional platform, it will be easy to see many of the
highly visual changes we’ve made. Other specifics highlight overall
performance, fishability, roominess, convenience, comfort, and safety… all
features important to anglers and their families.” Ranger Boats,
headquartered in Flippin, Ark., is the nation’s largest manufacturer of
premium fiberglass fishing boats, including a series of bass, multi-species,
fish 'n play and saltwater boats. Founded in 1968 by Forrest L. Wood, Ranger
Boats continues its commitment to building the highest quality, strongest
performing boats on the water. More information on Ranger Boats and the
benefits of the Ranger Owners Group can be found by visiting http://www.rangerboats.com/ or calling
toll-free 1-800-373-2628. Genmar, with
approximately 5,000 employees and 8 manufacturing centers in the United
States and Canada, is the builder of 16 premier brands of recreational boats
and the industry’s technological leader with the development of VEC™
Technology and the VEC Shield™ finish, the Roplene® process and the Genmar
Integrated Vessel System. Genmar boat brands include Aquasport®, Carver®,
Champion®, Four Winns®, Glastron®, Glastron® Sport Fisherman Series,
Hydra-Sports®, Larson®, Marquis®, Nuvari®, Ranger®, Seaswirl®, Stratos®,
Triumph®, Wellcraft® and Windsor Craft™. For
the most up-to-date information, news release archives, downloadable
high-resolution logos and photographs of Genmar ® products, visit the Web
site at http://www.genmar.com/pr.
Check back regularly for new stories on Genmar and its companies. END |
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